Thursday, May 24, 2012

News Corp.’s ‘Daily’ Trails Murdoch Reader Goal (Edmund Lee/Bloomberg)

Posted by SecureTech

September 28, 2011

Edmund Lee / Bloomberg:
News Corp.’s ‘Daily’ Trails Murdoch Reader Goal — News Corp. (NWSA)’s the Daily is averaging about 120,000 readers a week, or less than a quarter the number the company said it needs to make money, according to an advertising executive working with the iPad-only publication.