SEATTLE–(BUSINESS WIRE)–Feb 10, 2021–
Today, Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. company (NASDAQ: AMZN), announced that it has entered into an agreement with the National Hockey League (NHL) to become the Official Cloud, Artificial Intelligence, and Machine Learning Infrastructure Provider of the NHL.
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AWS will help the NHL bring fans closer to the ice with new viewing experiences and in-depth stats and analytics built on AWS services. (Graphic: Business Wire)
By tapping into the breadth and depth of AWS services, the NHL will be able to automate video processing and content delivery in the cloud and leverage its Puck and Player Tracking (PPT) System, which runs on AWS cloud infrastructure, to better capture the details of game play for its fans, teams, and media partners. The NHL will also build an enterprise video platform on AWS to aggregate video, data, and related applications into one central repository that will enable easier search and retrieval of archival video footage, give broadcasters instant access to NHL content for syndication and licensing, and facilitate the creation and delivery of new in-game analyses, predictions, and video highlights to enhance mobile, online, and broadcast experiences.
The NHL will work with the Amazon Machine Learning Solutions Lab to apply AWS’s deep portfolio of machine learning services to game video and official NHL data – including data from the NHL’s new Puck and Player Tracking (PPT) System and from the NHL’s Hockey Information & Tracking System (HITS) real-time stats – to develop and share advanced game analytics and metrics that take fans deeper into the game. In addition, the NHL intends to use AWS Elemental Media Services to develop and manage a cloud-based HD and 4K video content delivery system that will provide a complete view of the game to NHL officials, coaches, players, and fans. Powered by AWS, the system will encode, process, store, and transmit game footage from a series of new camera angles to provide continuous video feeds that capture plays and events outside the field of…