Replaying Ballmer’s whacky Windows 1.0 ad and explaining ‘except in Nebraska’

Microsoft Windows 1.0 turns 30 tomorrow. And even though Steve Ballmer’s over-the-top TV ad for the operating system has seen its share of Internet airtime, I viewed it for the first time only this morning. Wow.

If you haven’t seen it, the 1986 production is worth every one of its grainy and crackling 62 seconds:

So, you may be asking, what’s up with the “except in Nebraska” that Ballmer says near the end of the ad?

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Network World Paul McNamara