Startup touts four-factor authentication for VIP-level access

Startup Trusona is launching what it claims to be a 100% accurate authentication scheme aimed at corporate executives, premiere banking customers and IT admins who have unfettered authorization to access the most valued corporate assets.

The system uses four-factor authentication to assure that the person logging in is the person they say they are. It requires a dongle that is tied to a set of specific devices (phones, tablets, laptops), certain cards with magnetic stripes that the user already owns, and a biometric ID based on how the card is swiped through the card reader on the dongle.

The TruToken dongle is the miniaturization of anti-ATM-card cloning technology made by MagTek that reads not the digital data recorded on cards’ magnetic strips but rather the arrangement of the pattern of the barium ferrite particles that make the strips magnetic. The particles are so numerous and so randomly placed that no two strips have identical patterns, says Ori Eisen, Trusona’s CEO. That also makes the strips unclonable, he says.

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