Tag Archive for: SEO

Hackers Use NullMixer and SEO to Spread Malware More Efficiently


Security researchers from Kaspersky have spotted a new series of campaigns focusing on the malware tool they named NullMixer.

According to an advisory published by the firm earlier today, NullMixer spreads malware via malicious websites that can be easily found via popular search engines, including Google.

“These websites are often related to crack, keygen and activators for downloading software illegally, and while they may pretend to be legitimate software, they actually contain a malware dropper,” reads the advisory.

The researchers further explained that when users attempt to download software from one of these sites, they are redirected several times and eventually land on a page containing download instructions alongside an archived password–protected malware acting as the desired software tool. 

When a user extracts and executes NullMixer, however, the malicious software drops several malware files to the compromised machine. 

“These malware families may include backdoors, bankers, credential stealers and so on,” Kaspersky wrote. “For example, the following families are among those dropped by NullMixer: SmokeLoader/Smoke, LgoogLoader, Disbuk, RedLine, Fabookie, ColdStealer.”

At the time of writing, the security researchers said in 2022 alone, they’ve blocked attempts to infect more than 47,778 victims worldwide, located mainly across Brazil, India, Russia, Italy, Germany, France, Egypt, Turkey and the United States.

Kaspersky also clarified that they are currently unable to attribute NullMixer to any specific group or threat actor.

More generally, the cybersecurity company warned individuals against trying to save money by using unlicensed software.

“A single file downloaded from an unreliable source can lead to a large–scale infection of a computer system,” the company wrote.

Multiple malware families dropped by NullMixer are classified by the company and the general security community as Trojan–Downloaders. This suggests infections may not be limited to the malware families described in the report. 

“Many of the other malware families mentioned here are stealers, and compromised credentials can be used for further attacks inside a…

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10 Important SEO Trends You Need To Know [Podcast]


Page Experience, Core Web Vitals, and link spam, oh my!

Those looking for a bit of respite from the chaos of 2020 found more of the same in 2021 as the ongoing pandemic and a series of substantial Google updates and announcements kept the SEO industry on our collective toes.

Now that we’ve turned the page and 2022 is well underway, where should you focus your SEO resources, talent, and time?

What SEO trends do you need to keep on your radar to future-proof your strategy?

Miranda Miller, our Managing Editor, joined our founder and host of The Search Engine Journal Show, Loren Baker, to chat about the SEO trends our expert contributors are calling out as most impactful for the year ahead.

In the SEO Trends 2022 ebook, you’ll discover what 44 industry experts are thinking and planning around content quality, searcher intent, evolving SERP features, smart automation, and more.

Catch Baker and Miller’s commentary on their favorite SEO trends, news about specific Google features and updates, and more in this episode of The Search Engine Journal show.

Read on to learn the top 10 trends you need to know for 2022 planning from our panel of experts in search marketing and get the full ebook (free to download) for more from each expert.

1. User Intent

One of the most talked-about topics for 2022? User intent. It’s a trend that’s here to stay.

Kristina Azarenko, SEO Consultant & Founder of MarketingSyrup Digital Inc., believes it’s time for people to finally “stop thinking in terms of ‘SEO content’ and create content for users with the intent and keywords in mind.”

Himani Kankaria, Founder at Missive Digital, said, “Considering the updates like Google rewriting meta title tags and coming up with indented results on SERPs in 2021, it seems Google is working hard to identify the right intent behind a user’s search, irrespective of the type of queries.”

That’s where SEO professionals need to focus on bringing a holistic approach to your content strategy in 2022, she said.

“Be it video, blog, or web content, it must be planned for the keywords, users’ intent behind searching and consuming them, your intent behind creating them, and the stage at which your…

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SEO wizardry abused to push malware into Google search rankings


Cybercriminals are deploying search engine optimization (SEO) tricks to push malicious domains up the Google search rankings, security researchers have discovered.

According to a report from the security team at AT&T, in addition to distributing malware via email campaigns, the operators behind the infamous Sodinokini ransomware are targeting keyphrases commonly punched into Google.

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