Tag Archive for: leads

AutoWeb Case Study Demonstrates Significant Dealership Sales Growth by Integrating High-Quality Leads and Well-Defined Processes Nasdaq:AUTO

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TAMPA, Fla., Dec. 17, 2020 (GLOBE NEWSWIRE) — AutoWeb, Inc. (Nasdaq: AUTO), a robust digital marketing platform providing digital advertising solutions for automotive dealers and OEMs, announced the availability of its recent case study with the Platinum Group and Homer Skelton Ford, two dealer customers of the company who have experienced robust sales growth by combining AutoWeb’s high-quality leads with Dealer Synergy’s customer relationship management (CRM) processes. The full case study, available at www.autoweb.com/dealers/dealer-corner/news, outlines how the Platinum Group, a franchise Mitsubishi store and two independent stores, increased total group sales by 75 percent and internet sales 528 percent in 16 short weeks, while Homer Skelton Ford, a leading franchise dealership, increased internet sales 90 percent.

With the automotive industry more volatile than ever, dealerships require high-volume, high-quality customer engagement opportunities coupled with a strategic follow-up program in order to thrive in today’s market. As the case study with the Platinum Group and Homer Skelton Ford demonstrates, when dealerships focus on integrating quality leads with an exceptional process, they can achieve incredible sales growth quickly and easily.

“Since we invented automotive internet leads back in 1995, AutoWeb has been matching consumers with our partner dealers for an efficient and cost-effective buying process that helps them boost revenue and achieve their sales goals,” said Cory Nacke, senior director of sales effectiveness at AutoWeb. “Despite the market shifts we have experienced, we have effectively pivoted to align our solutions and approach to the specific needs of dealers and OEMs. We are excited to share our successes in this case study and demonstrate what achievements are possible with the right lead formula and effective sales follow-up.”

AutoWeb has held a long-standing relationship with Dealer Synergy, an automotive training, consulting, CRM, accountability and recruiting firm headed by Sean V. Bradley, a 22-year industry veteran, international trainer, author and speaker. Dealers and OEMs using AutoWeb’s leads program, combined with a…

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AI and ML Leads the Trend in Technologies that will Fill the Cybersecurity Skills Gaps

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As the shortage of skilled cybersecurity professionals intersects with the change and sophistication of the threat landscape, AI and ML will be leveraged to fill the gaps, according to a new Osterman survey and report. The Osterman report looked at security solutions that offer advanced technology that could be leveraged to replace manual efforts, including artificial intelligence, machine learning, and orchestration, to address the cybersecurity skills shortage.

The threat landscape is expanding with new types of tactics taking advantage of the latest remote working trends. Phishing is the major threat growing faster than all other threats, with a 3000% increase in 2020 since the start of the Covid-19 pandemic.

Today’s threat actors use multiple tactics and speed to evade traditional defenses that rely on domain reputation, blacklists, and human analysis. This legacy phishing protection can’t stop 75% of these new, more sophisticated phishing attacks. Hiring an increasing number of cybersecurity professionals with the right skill set is not a manageable strategy.

Advanced security technology that leverages AI and ML can complement human analysis with automation. The report highlights how AI and ML can reduce the time and effort required by cybersecurity professionals to complete the same analysis. Given the speed and volume of threats, technology can identify many more variables than a person, and the same analysis by a professional would be nearly impossible. AI and ML can scan billions of internet transactions daily using dynamic interactions and simulations that overcome sophisticated evasive techniques by using

  • Virtual browsers
  • Natural language processing
  • Computer vision and behavioral analysis
  • Overcomes sophisticated multi-stage attacks
  • Ability to detect phishing hosted on legitimate cloud providers and compromised benign websites

All of this provides highly accurate threat detection, so threats are blocked and, therefore, do not need to be reviewed or remediated. Solutions are offered through applications, APIs, DNS RPZ, and extensions, either as a supplement to existing security solutions or independently.

SlashNext addresses this with the broadest range of protection…

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Coronavirus Leads to More Use of Contactless Credit Cards and Mobile Payments Despite Cost and Security Concerns – Business Wire

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Coronavirus Leads to More Use of Contactless Credit Cards and Mobile Payments Despite Cost and Security Concerns  Business Wire
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Android security: This fake message about a missed delivery leads to data-stealing malware – ZDNet

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Android security: This fake message about a missed delivery leads to data-stealing malware  ZDNet
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