You Want My Personal Data?  Reward Me for It (Steve Lohr/New York Times)

Steve Lohr / New York Times:
You Want My Personal Data?  Reward Me for It  —  LIFE, as they say, imitates art.  And the way things work commercially today across much of the Web recalls that chapter in “The Adventures of Tom Sawyer” where Tom cajoles his guileless friends into whitewashing Aunt Polly’s fence.

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